An engineering company with a 20-year-long tradition of developing, manufacturing and supplying automated lines in the areas such as transportation, handling, packaging and filling of different types of products. The company is a business leader and aspires to expand into international markets.
Our task was to create a new corporate identity and communication strategy. The existing corporate identity (logo, website, promotional materials, business cards, etc.) dated back to the company´s establishment and failed to meet current criteria relating to graphic design and technological solutions. The task also included a draft of a communication strategy towards foreign partners and potential clients.